← AI Glossary

GEO (Generative Engine Optimization)

Methods & visibility

GEO aims to make content visible inside generative AI answers (ChatGPT, Perplexity, Gemini…), where classic SEO targets results pages. Clear, structured content, marked-up data, question-and-answer formats: the goal is no longer to be clicked, but to be cited in the answer itself.

In practice at Gensai

Gensai applies GEO to its clients and to its own site: structured data, citable definitions and visibility analysis across generative engines.

Definition written with AI assistance, checked by Sébastien Lecocq, co-founder of Gensai.

Going beyond the definition?

From concept to project: Gensai builds custom, sovereign, GDPR-compliant AI solutions.

Related services: Custom AI solutions

55 boulevard de Strasbourg, 75010 Paris
Information used only to answer the request.